Harbor Side Blue
740 · Benjamin Moore
Harbor Side Blue 740 as a flat swatch, not a painted room
Benjamin Moore
Harbor Side Blue
740
Strong blue-green, a cool color
- Color family
- Blue
- Sold for
- Interior and exterior
Benjamin Moore Harbor Side Blue 740 is a light-medium blue paint color, a strong, saturated color rather than a neutral, leaning blue-green, with an LRV of 40, light with some depth, moodier in a dim room.
Source: Benjamin Moore's color data. Undertone labels describe our calculation, not the paint formula or a test in your room. How we assess colors.
Is Harbor Side Blue warm or cool? Undertones by the numbers
leans blue-green
Undertone
Strong blue-green
A strong color.
Try Harbor Side Blue on your own walls
Upload a photo of your room, or the outside of your house, and TryMyHome renders Harbor Side Blue onto the walls for an illustrative preview beside your floors and furniture. Confirm the color with a physical sample. Your first 3 renders are free.
Get a sample before you paint
Use the visualizer to narrow your shortlist, then confirm the finalist on your actual wall. A peel-and-stick sample of Harbor Side Blue, checked in morning and evening light, is the last step before a gallon.
- Made with real paint
- Delivered next day
- Peels off clean

Coordinating colors for Harbor Side Blue
Colors lighter and darker than Harbor Side Blue
Colors similar to Harbor Side Blue
Closest matches for Harbor Side Blue in other brands
These are the closest digital colors in our catalog, not equivalent paint formulas or touch-up substitutes. Compare physical samples in the same finish before choosing. See the comparison method.