Genuine Pink

2005-40 · Benjamin Moore

Genuine Pink 2005-40 as a flat swatch, not a painted room

Benjamin Moore

Genuine Pink

2005-40

Hex code

#C78086

Light reflectance value (LRV)

30Medium, moodier in dim rooms

0 black100 white

Undertone

Strong red, a warm color

Color family: Red
Sold for: Interior and exterior

Try it on your walls Get a sample

Benjamin Moore Genuine Pink 2005-40 is a medium red paint color, a strong, saturated color rather than a neutral, with an LRV of 30, a medium depth that absorbs more light than it reflects.

Is Genuine Pink warm or cool? Undertones by the numbers

leans red

Undertone

Strong red

graysaturated

A strong color.

Try Genuine Pink on your own walls

Upload a photo of your room, or the outside of your house, and TryMyHome renders Genuine Pink onto the walls so you can judge it in your light, with your floors and furniture. Your first five renders are free.

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Get a sample before you paint

Use the visualizer to narrow your shortlist, then confirm the finalist on your actual wall. A peel-and-stick sample of Genuine Pink, checked in morning and evening light, is the last step before a gallon.