Beetroot

SW 9695 · Sherwin-Williams

Beetroot SW 9695 as a flat swatch, not a painted room

Sherwin-Williams

Beetroot

SW 9695

Hex code

#833337

Light reflectance value (LRV)

7.5Very dark, close to black on a wall

0 black100 white

Undertone

Strong red, a warm color

Color family: Red
Sold for: Interior and exterior

Try it on your walls Get a sample

Sherwin-Williams Beetroot SW 9695 is a very dark red paint color, a strong, saturated color rather than a neutral, with an LRV of 8, close to black on a wall.

Updated August 22, 2026

Is Beetroot warm or cool? Undertones by the numbers

leans red

Undertone

Strong red

graysaturated

A strong color.

Try Beetroot on your own walls

Upload a photo of your room, or the outside of your house, and TryMyHome renders Beetroot onto the walls so you can judge it in your light, with your floors and furniture. Your first five renders are free.

Trusted by 19,897+ happy homeowners

Get a sample before you paint

Use the visualizer to narrow your shortlist, then confirm the finalist on your actual wall. A peel-and-stick sample of Beetroot, checked in morning and evening light, is the last step before a gallon.